Report: Small Businesses Avoid Social Media and Digital Marketing
Although some traditional media leaves many dissatisfied Despite massive growth in digital marketing in recent years, new research from marketing software provider Brandmuscle shows that local small...
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‘Amazon Effect’ Changing Customer Expectations of Manufacturers and Distributors
Supply chain management expert Lisa Anderson, president of LMA Consulting GroupSM, hypothesized that Amazon and companies like Amazon have had an impact on service demands for manufacturers and...
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Small Business Advisor at CBIA
CBIA recently welcomed Denise Whitford, a business development advisor with the Connecticut Small Business Development Center (CTSBDC). Business development advisor Denise Whitford is available to meet...
View Article141 Companies Benefitted from Connecticut Innovations in 2014
Quasi-public entity provides financing, strategic guidance Formed by the state legislature in 1989, Connecticut Innovations (CI)—the leading source of financing and ongoing support for Connecticut’s...
View ArticleFour Common Crime Schemes in Business
And best practices for preventing them Although the vast majority of employees are honest and ethical, employee theft does occur. The Hanover Insurance Group Inc. recently shared insights into four...
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Before You Negotiate Your Next Deal
Learn how research challenges accepted beliefs about bargaining tactics For decades, negotiation experts advised that making a range offer, such as asking for a 15% to 20% discount, rather than...
View ArticleWhen It Comes to Retaining Customers, It May Be Best to Leave Them Alone
New research shows why less really is more sometimes When thinking about the best way to retain their customers, companies often develop recommendation programs, giving them a chance to explore more...
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Supply Chain Fraud
Know the risks and warning signs More than one-quarter of professionals (28.9%) say their organizations experienced supply chain fraud, waste, or abuse during the past 12 months, yet nearly as many...
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Business Spoke, Lawmakers Listened
CBIA spearheads successful move to reopen budget, scale back tax increases—but $1.3 billion in anticompetitive tax hikes remains By Bill DeRosa Although the drama and media attention surrounding the...
View ArticleCorporate Veil for Small Firms Is Thin
The problem of patent and copyright cases Limited liability—separating owners from the debts and obligations of the company—is a cornerstone of modern capitalism. But can a corporate officer be held...
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